Announcement: BPD Finalizes Acquisition of Revive: Premier Firms in Healthcare Marketing and Communications Join Together, Creating a Powerful Bench of Integrated Expertise and Services for Healthcare Organizations. Learn more
Bookmark this page. Here you’ll regularly find new healthcare marketing insights, advice and commentary from the bpd team. We explore a wide range of topics covering hospital advertising, digital strategy, healthcare marketing trends, media planning, creative development, consumer psychology, brand storytelling and much more.
I couldn’t be more honored and excited today to be celebrating 15 years as a BPDerrr. Looking back, it’s not just about the roles within the organization—it’s about the opportunity that BPD has bestowed upon me. So, let’s grab a cup of coffee and a handful of candy, and look back. From the very beginning,…
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Brown Parker & DeMarinis Advertising (“BPD”), today announced the appointment of Mindy Adams, as Co-Chief Creative Officer. Ms. Adams is an award-winning creative director with 20 years’ experience in advertising, storytelling, teaching, brand building and content creation. Prior to joining BPD, she led creative teams at 22squared where she spent two decades serving brands such…
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Jessica Schmidt has been promoted to President of Brown Parker & DeMarinis Advertising (BPD), the premier hospital marketing agency in the United States. Schmidt has most recently served as Executive Vice President of the agency, a role where she was responsible for the day-to-day management of the agency’s client services, operations and media teams. “Jessica…
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Madison Levine—BPD Summer Intern, 2018 School Attended: For undergrad, I went to Florida State University and I’m currently a grad student at the University of Florida. Year in School: About to start my first year as a Master’s student What will you be doing after your internship? Attending the Professional Master’s in Mass Communications Graduate…
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We are pleased to announce that Brown Parker & DeMarinis Advertising has once again been certified as a Great Place to Work® by Fortune for 2018. While it’s certainly an honor to achieve that title, what’s more important is the teamwork, collaboration, respect, nurturing and guidance that continues to enable us to earn it. The…
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A mere 44 miles from the glitz and glamour of Palm Beach, residents of the Glades area live within some of the worst poverty and highest unemployment rates in the country. On Friday, October 6, Brown Parker & DeMarinis Advertising (BPD) will close shop to host a 15-hour marketing and branding marathon benefitting The Glades…
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In the fourth episode of Hi! BPD Healthcare Insights, two undeniably funny and fun-loving BPDerrrs, Studio Art Director Angela Muñoz and Senior Project Manager Kaylee McInnis, explain how having fun in and out of the workplace creates a healthy, productive company culture. As a healthcare marketing agency working with hospitals and health systems, our lives…
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Hi! stands for “Healthcare Insights” and is a new video series presenting a sampling of wisdom, knowledge, advice and inspiration from Brown, Parker & DeMarinis Advertising’s most sought-out and recognized healthcare marketing experts. In the first episode of Hi! BPD Healthcare Insights, Chief Strategy Officer Jason Brown and Senior Account Manager Pam Powers discuss the…
Read MoreWith Mother’s Day approaching, we asked BPDerrrs to share some of their mom’s most memorable advice. Their responses ran the spectrum, from funny to moving. We share these as our tribute to our moms and their role in our successes – as individuals and as BPDerrrs. Don’t Mess With Mom They Get It From Their…
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Since BPD specializes in healthcare marketing, our company-organized activities outside of work often involve health and fitness. We’re currently competing in a FitBit challenge as people prepare for another company activity, the annual Mercedes Benz Corporate 5K. It reminds me of something that happened during last year’s 5K − a story illustrating a crucial BPD…
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