Announcement: BPD Finalizes Acquisition of Revive: Premier Firms in Healthcare Marketing and Communications Join Together, Creating a Powerful Bench of Integrated Expertise and Services for Healthcare Organizations. Learn more

Use Experiential Displays to Promote your Healthcare Brand’s Services

August 6, 2015
Healthcare Marketing, Marketing Trends, Onsite Marketing, Technology

Experiential marketing involves messaging you can touch, feel or view in a physical space – an interactive kiosk with a touch screen, for instance. Experiential expenditures by healthcare are growing because they are sometimes more effective than traditional promotion expenditures and influence consumers’ decision-making more than ever before. Experiential marketing can play an important role…

Read More

Advertising in Hospitals: The Power of Onsite Marketing

March 26, 2015
Healthcare Marketing, Hospital Marketing, Marketing Strategy, Onsite Marketing

So many of Hospital Marketing teams’ strategic planning discussions revolve around activities that only focus on getting patients in the doors of the hospital. Of course, this is extremely important–patient volumes keep those doors open. But what happens once they are in the door? Are you just as focused and intentional with your communication strategy…

Read More
Facebook LinkedIn Email